/ About this event
Making money as a creator shouldn't feel like a black box. In this session, we're pulling back the curtain on how creators actually turn an audience into income, from the first paid post to the moment your DMs need an actual system behind them.
Join us for a candid conversation on which revenue streams are real vs. which just feel like they should be, what it actually takes to get paid before you hit some magic follower number, and when a side hustle needs to become a real operation with real hires. Whether you're a creator looking for your next revenue stream or an operator trying to figure out how to work with creators well, come!!
Panel:
⭐ Rebecca Rechtszaid Founder of Rechtszaid Law, a law firm advising creators, brands and digital-first businesses. Prev in-house at Meta on global creator programs.
⭐ Kira Chong (@kiramadethis) 5-9 creator painting everyday objects and making sure artists don't starve!
⭐ Crystal Chau (@cryschau) Full-time content creator making internet money!
⭐ Matt (mattwthecurls) Aerospace engineer, content creator, & UGC coach
⭐ Jenna Potter A tech creator who got her start posting AI marketing tutorials and skill packs on LinkedIn. Now she runs Prompt as Hell, a media brand and AI consultancy, relying on AI agents and a lean team to land and manage brand deals and content creation.
This panel is built to feel like office hours, not a keynote. AND THERE'LL BE [FOOD/DRINKS — TBD] 🍕, plus a round of bingo to close out the night and get everyone actually talking to each other 🎉
You'll walk away knowing:
- Which revenue streams are actually durable vs. just a spike (brand deals vs. affiliate vs. owning your own product vs. live/social commerce) - Whether you really need a certain follower count before you can start charging, and how to price different kinds of work - What breaks first when your audience outgrows your DMs, comments, and customer service, and what to actually do about it - How to invoice clients, keep your books straight, and do your banking before you're running a business out of five different apps
Hosted by Wati
Wati is the conversational growth platform over 16,000 businesses use to turn a flooded DM inbox across Instagram, WhatsApp, RCS, and soon TikTok into an actual sales and support channel. If you've ever watched your comments explode after a post goes viral and had no plan for the "price??" tsunami that followed, Wati catches it, automates the reply, and gets the customer to checkout without you touching your phone at 11pm.
Also! Stop by the ViaJiin K-beauty glow station, our experience partner.
About ViaJiin
ViaJiin curates Korean skincare from boutique Korean brands, each one vetted down to the ingredients and sourced directly from Korea. Stop by the ViaJiin station tonight for a free skin analysis and try the routines picked for you.
Glow Story Challenge
Post an Instagram story from the ViaJiin station, tag @viajiin, and follow @viajiin so we can reach you if you win. The most creative story wins two ViaJiin products chosen for your skin, and the runner-up takes home one full-size product. Winners are picked by noon tomorrow, Oct 14, and we’ll DM you for your shipping address.
RSVP to grab a spot.
This event is a part of #LATechWeek—a week of events hosted by VCs and startups to bring together the tech ecosystem. Learn more at www.tech-week.com.
