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SF Tech Week 2026

How to pick your sales strategy with Joe Schmidt & Keith Peiris

Hosted by Cura and Lightfield

When
6:30 PM
Where
Other
Format
Experiential, Networking and Panel / Fireside Chat
How to pick your sales strategy with Joe Schmidt & Keith Peiris artwork

/ About this event

Should AI companies win a few marquee customers—or race to capture the market?

Join Joe Schmidt, Partner at a16z, and Keith Peiris, Co-founder and CEO of Lightfield, at the Exploratorium for a conversation on choosing the right go-to-market strategy. Drawing on Joe's essay, "Lighthouse or Landgrab," they'll explore when social proof matters, when speed matters more, and how your sales strategy should evolve as you scale.

Stay for food, drinks, and live jazz overlooking the Bay. Attendance is curated for founders and GTM leaders at high-growth companies.

Part of #SFTechWeek, a week of events hosted by VCs and startups across San Francisco's tech ecosystem.

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Tech Week 2026

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