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SF Tech Week 2026

How to pick your sales strategy with Joe Schmidt & Keith Peiris

Hosted by Cura and Lightfield

When
6:30 PM
Where
Other
Format
Experiential, Networking and Panel / Fireside Chat
How to pick your sales strategy with Joe Schmidt & Keith Peiris artwork

/ About this event

Join us at the Exploratorium for a conversation with Joe Schmidt, Partner at a16z, and Keith Peiris, Co-founder and CEO of Lightfield, on one of the defining GTM questions for AI companies: Should you chase a handful of marquee customers, or move fast and capture the market?

Drawing on Joe’s "Lighthouse or Landgrab" essay, Joe and Keith will discuss how founders should think about choosing the right sales strategy, when social proof matters, when speed matters more, and how that changes as a company scales.

After the conversation, the evening will continue over food, drinks, and live jazz overlooking the Bay. Attendance is curated for founders and GTM leaders at high-growth companies.

Part of #SFTechWeek, a week of events hosted by VCs and startups across the San Francisco tech ecosystem.

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Tech Week 2026

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